We get it, special events are nice to have, not the need to have and are typically the first thing to get cut when challenging times face an organization. In the hierarchy of business needs, events wouldn’t even make the top 10 for most organizations.
It’s because of this reality that we appreciate organizations like All Weather Windows that still take the time to host an annual Awards Gala for their sales team. This year’s awards gala was done virtually and although people said they wished they could have been together in person, many people commented that they were proud and happy to see the organization still host the event!
The All Weather Windows team has been doing this annual event for a long time and is a highly functioning and efficient team. With only 3 weeks from ED joining the team to event day, we assisted with the virtual world insights on how to produce an awards gala. What’s the best part of an awards gala? The live reaction of the winner of course! There are many ways to capture the reaction and what was best for this team and their event was to have fake meetings scheduled with the winners that the leadership then hijacked and shared the big news. Those meetings were recorded and highlight reels were created to share during the awards program.
This event was 100% pre-recorded and produced in advance of the event, which pushed the planning and timeline up even more. The in-studio recordings were done 1 week in advance and the rest of the content came together just in time to preview the entire show the day before. Having the event fully pre-recorded was partially a decision based on health and safety of their staff during COVID and also it allowed the MC and other speakers to fully engage with attendees in the chat and networking rooms during the event.
I had the opportunity to move around the networking rooms before and after the awards presentations and the energy around meeting new team members, seeing colleagues from across the country and celebrating the award winners was an honour to see. The team is committed, resilient and as their mantra has been, they are ‘All In’! Congratulations to all of the winners.